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Specificity, efficacy and fear appeal in a persuasive message

Thesis (M.S.)--University of Wisconsin--Madison, 1967. / eContent provider-neutral record in process. Description based on print version record. Includes bibliographical references.

Identiferoai:union.ndltd.org:OCLC/oai:xtcat.oclc.org:OCLCNo/609078158
Date January 1967
CreatorsTuckis, Robert Leslie,
Source SetsOCLC
LanguageEnglish
Detected LanguageEnglish

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