This diploma thesis deals with the economic analysis Velkoobchod Heva, spol. s.r.o., which operates in the office and school supplies. The thesis consists of two main parts. The first part is devoted to economic analysis on the theoretical side.
On it then follows the practical part, which includes the performance of a selected company and its two main competitors, the results and overall assessment together with recommending proposals. The practical part, which draws on publicly available sources and internal corporate data lies in analyzing the economic and financial situation of the company by external methods and internal analysis, which monitors the time period between the years 2010-2014. The results of the main indicators of financial analysis are then compared with the industry and competitors, thus it was found that the company Heva achived worse results than competing firms selected and industry. Based on the results of positive and negative factors affecting the operation of the company have been prepared SWOT matrix. In conclusion, the results are interpretedand recommendations are designed to improve the situation of the company.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:257415 |
| Date | January 2016 |
| Creators | Šmikmátorová, Martina |
| Contributors | Mach, Jiří, Kateřina, Kateřina |
| Publisher | Česká zemědělská univerzita v Praze |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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