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Previous issue date: 2015-08-18 / This research, based on qualitative analysis, proposes to investigate the relationship between the shareholder management and value creation, seeking to collaborate with the Business Administration studies. Therefore, the Harisson et al. (2010) model considered, raising a discussion around the influence of management for value creation. The specific goals of this work are: (a) expanding the proposed model by Harisson et al. (2010), evaluating its applicability in the Brazilian scenario, focusing on the supplier stakeholder management; (b) analysing a real case, which is recognized as a successful one, towards the relationship of company and stakeholders; (c) Demonstrating how an Information Technology (IT) company focused on supplier can apply the model of Harison et al. (2010) model, looking to increase its competitive advantage by managing the stakeholders; (d) raising propositions about the theme for future development by other researchers. This investigation was made by studying the case focused on the supplier stakeholder, i.e., that one interested in optimizing its clients' business as a way to guarantee the relationship continuity for supplying products. The perspectives of members from the company used for this research, such as the President, Finance Director, Sales Director, and supplier, considered along this work. From these interviews, relevant data created for using in this research / Esse estudo, de natureza qualitativa, se prop??s a investigar como se d?? a rela????o entre a gest??o de stakeholders e a cria????o de valor, buscando contribuir para os estudos do campo da Administra????o. Para isso, foi considerado o modelo de Harrison et al. (2010), que prop??e uma discuss??o se a gest??o do stakeholder gera valor. Os objetivos espec??ficos deste estudo s??o: (a) aprofundar o modelo proposto por Harrison et al. (2010), avaliando sua aplicabilidade ?? realidade brasileira, com ??nfase na gest??o do stakeholder fornecedor; (b) analisar um caso real, na rela????o empresa e stakeholders; (c) investigar como uma empresa do setor tecnologia da informa????o com foco no fornecedor pode aplicar o modelo de Harrison et al. (2010), para aumentar sua vantagem competitiva por meio da gest??o de stakeholders; (d) levantar proposi????es sobre o tema, que possam ser testadas por outros pesquisadores. A investiga????o foi realizada por meio de um estudo de caso com ??nfase no stakeholder fornecedor, ou seja, aquele que se interessa pela otimiza????o1 dos neg??cios de seus clientes como forma de garantir a continuidade do fornecimento de seus pr??prios produtos. Participaram desse estudo stakeholders integrantes da empresa, quais sejam: diretor presidente; diretor financeiro; diretor de vendas; e fornecedor. Estas entrevistas geraram dados para a elabora????o do presente estudo
| Identifer | oai:union.ndltd.org:IBICT/oai:132.0.0.61:tede/404 |
| Date | 18 August 2015 |
| Creators | Vieira, Clodoir Gabriel |
| Contributors | Barbero, Edson Ricardo, Armando, Eduardo, Langrafe, Taiguara de Freitas |
| Publisher | FECAP - Faculdade Escola de Com??rcio ??lvares Penteado, Mestrado em Administra????o de Empresas, FECAP, BR, Administra????o estrat??gica |
| Source Sets | IBICT Brazilian ETDs |
| Language | Portuguese |
| Detected Language | English |
| Type | info:eu-repo/semantics/publishedVersion, info:eu-repo/semantics/masterThesis |
| Format | application/pdf |
| Source | reponame:Biblioteca Digital de Teses e Dissertações do FECAP, instname:Fundação Aramando Álvares Penteado, instacron:FAAP |
| Rights | info:eu-repo/semantics/openAccess |
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