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Podnikatelský plán podniku nabízejícího službu pop-up store / The Business Plan of Enterprise Offering a Pop-Up Store service

The thesis deals with the creation of a real business plan for establishing a company offering a pop-up store service in the city center of Brno. The thesis is based on the theoretical background describing current forms of sales with focus on the main idea of the plan, creation of a business model, structure of a business plan, especially analytical-research methods, which are used in the following up analytical part of the thesis. The proposal part follows the results of the analyzes and describes the strategy of the start-up, its connection to the created business model, which is further elaborated into partial parts of the business plan.

Identiferoai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:402141
Date January 2019
CreatorsPohančeník, Vladimír
ContributorsKaňovská, Lucie, Bumberová, Veronika
PublisherVysoké učení technické v Brně. Fakulta podnikatelská
Source SetsCzech ETDs
LanguageCzech
Detected LanguageEnglish
Typeinfo:eu-repo/semantics/masterThesis
Rightsinfo:eu-repo/semantics/restrictedAccess

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