This Master’s thesis is concerned in marketing strategy proposal, based on analysis of both current domestic kitchen appliances trade and up-to-date company position.The analysis was done for Isolit-Bravo, Ltd. from Jablonné nad Orlicí, a well respected company which produces different kinds of kitchen appliances for the local and foreign markets.
Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:221614 |
Date | January 2008 |
Creators | Řehák, Miroslav |
Contributors | Štěpánek, Kvido, Šimberová, Iveta |
Publisher | Vysoké učení technické v Brně. Fakulta podnikatelská |
Source Sets | Czech ETDs |
Language | Czech |
Detected Language | English |
Type | info:eu-repo/semantics/masterThesis |
Rights | info:eu-repo/semantics/restrictedAccess |
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