The topic of the thesis is use of project management in information and communication technologies with further focus on - Launch of New Product and Evaluation of Investment Effectiveness involving not only specifics of project management, individual phases of life product cycle or introduction of main characteristics of IT project but also a detailed description of common standards which are often used in the area of IT project management. Practical part of the thesis is furthermore aimed at the analysis of activities regarding to development and launch of new product on the market and the evaluation of investment effectiveness from financial side. For the purpose of the analysis it was chosen an investment project from banking area whose target is first of all to find out problems during preparation and realization of this project and prove the importance of financial indicators for decision process whether to realize a particular project or not.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:71948 |
| Date | January 2010 |
| Creators | Maroušková, Lucie |
| Contributors | Říčka, Tomáš, Koliš, Karel |
| Publisher | Vysoká škola ekonomická v Praze |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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