This ethnographic study explores how various stakeholders perceive and experience the corporate social responsibility (CSR) environment in China, highlighting both its benefits and challenges. Since 2019, China has increasingly engaged in environmental and social initiatives, including the "2030 Peak Carbon Emissions" and "2060 Carbon Neutrality" plans, and has prioritized triple distribution as a national strategic framework for achieving shared prosperity goals. Many companies have responded actively to national policies by integrating CSR themes into their management systems and business strategies. However, there has been limited investigation into how the concept, guidelines, and measures of CSR are perceived and experienced by specific stakeholder groups in practical settings. Documenting the experiences of certain stakeholders in the early stages of rapid CSR development is crucial for informing government and organizational CSR initiatives, assessing policy plans, and providing valuable insights for future policy-making. This study employs an anthropological approach rarely used in CSR research. From 2021 to 2022, individual data was collected through participatory observation of CSR consulting firms and in-depth interviews with stakeholders in Shanghai. Starting from individual cases, the paper explores the complexity of individual thoughts and behaviors in CSR activities. A thinking map based on common characteristics was constructed based on the language used by respondents to describe how their world operates. The results indicate differences in CSR awareness among respondents, with state-owned enterprises seen as the main bearers of CSR. Government policies and mainstream trends significantly influence CSR practices, emphasizing the importance of government quality in establishing a trustworthy and capable social environment. The role of civil society in CSR needs to be further strengt hened, as the lack of conditions for organizational and individual participation in public policy -making undermines the significance of CSR in providing moral leadership. Some respondents express skepticism about the authenticity of CSR, primarily due to a lack of internal employee care culture, which is a key persuasive factor in stimulating employee interest in CSR.
| Identifer | oai:union.ndltd.org:UPSALLA1/oai:DiVA.org:uu-528625 |
| Date | January 2023 |
| Creators | Qianhui, Yuan |
| Source Sets | DiVA Archive at Upsalla University |
| Language | English |
| Detected Language | English |
| Type | Student thesis, info:eu-repo/semantics/bachelorThesis, text |
| Format | application/pdf |
| Rights | info:eu-repo/semantics/openAccess |
| Relation | Examensarbete vid Institutionen för geovetenskaper, 1650-6553 ; 2023/53 |
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