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Analýza chování spotřebitele na regionálním trhu potravin

The thesis analyzes consumer behavior in the regional food market. The first part focuses on the theoretical part, which contains the basic concepts related to the issue. The second part is focused on analysis of consumer behavior and their preferences on the regional food market via questionnaire. In order to determine consumer preferences and spontaneous knowledge. At the end of the debate and summarizes the facts and include any suggestions and changes.

Identiferoai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:251995
Date January 2016
CreatorsDOSTÁLOVÁ, Petra
Source SetsCzech ETDs
LanguageCzech
Detected LanguageEnglish
Typeinfo:eu-repo/semantics/masterThesis
Rightsinfo:eu-repo/semantics/restrictedAccess

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