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Vnímání a hodnocení značky vybrané společnosti / Perception and evaluation of a chosen brand

The goal of this thesis was to analyze the perception of a selected brand and to evaluate from the perspective of the public and of company Vodafone Czech Republic a. s..

Identiferoai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:54264
Date January 2010
CreatorsFACKENBERGOVÁ, Lucie
Source SetsCzech ETDs
LanguageCzech
Detected LanguageEnglish
Typeinfo:eu-repo/semantics/masterThesis
Rightsinfo:eu-repo/semantics/restrictedAccess

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