This thesis is focused on the marketing strategy of company Hrackomat.cz. Thesis includes analysis of current company situation. Based on the marketing analysis and marketing research are made suggestions and recommendations, which leads to better financial situation of company.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:241388 |
| Date | January 2016 |
| Creators | Němcová, Monika |
| Contributors | Březa, Marek, Novák, Petr |
| Publisher | Vysoké učení technické v Brně. Fakulta podnikatelská |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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