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Návrh marketingové strategie pro získání nových zákazníků / Suggestion of a Marketing Strategy to Gain New Customers

he point of this diploma thesis is to analyze current marketing strategies of Strasil Co. and create marketing quantitative research. Based on the obtained data, author is trying to develop the concept of solutions, which will increase the volume of new customers.

Identiferoai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:232483
Date January 2010
CreatorsStrašil, Pavel
ContributorsKarabec, Jiří, Vykopalová, Hana
PublisherVysoké učení technické v Brně. Ústav soudního inženýrství
Source SetsCzech ETDs
LanguageCzech
Detected LanguageEnglish
Typeinfo:eu-repo/semantics/masterThesis
Rightsinfo:eu-repo/semantics/restrictedAccess

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