Aim of this thesis is to design a business plan for a new company entering the market. The first part discusses the theoretical basis of financial planning. The second part focuses on the company itself and the analysis of the current situation. The following part proposes a five-year financial plan from 2017 to 2021, an assesment of the financial plan, the optimistic and pessimistic scenario of the market developement. Last part contains a risk analysis and suggestions for risks which have been identified as undesirable.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:319188 |
| Date | January 2017 |
| Creators | Zechmeister, Tomáš |
| Contributors | MBA,, Jakub Trojan, MSc,, Veselý, Josef |
| Publisher | Vysoké učení technické v Brně. Fakulta podnikatelská |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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