The diploma thesis focuses on the analysis of e-commerce selected subject. The aim is to design an optimal variant creation of e-commerce and the possible appearance of a promotion. The thesis also includes analysis of the external and internal environment of the company necessary to determine the future direction of the company strategy.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:224193 |
| Date | January 2013 |
| Creators | Očenášková, Markéta |
| Contributors | Janková, Martina, Němcová, Zuzana |
| Publisher | Vysoké učení technické v Brně. Fakulta podnikatelská |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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