Texas, along with many other states, finds itself in a state budget crisis by 2002. Budget demands by other components such as senior citizens, have brought a greater demand for universities to raise more of their own funds, the process known as development. Most state universities began serious development efforts by the mid 1990s. It was thought that a thorough survey of alums, parents, faculty, and other stakeholders would provide insight into how SWT could best communicate with these stakeholders. The approval of Gerald Hill, Vice President for Development at SWT, was obtained for the project. Numerous other important staff then joined the effort. Sixteen questions were formed to elicit information. These questions were placed on a website so that electronic mail could be used to obtain answers. Questions included how the stakeholders perceived SWT, how they communicate with SWT, their understanding of ways of giving, and attitudes about giving. Some 441 responses were obtained. These were analyzed using the Statistical Package for Social Sciences. The results are presented. The meaning of these responses is analyzed. Suggestions are made for further research. / text
| Identifer | oai:union.ndltd.org:UTEXAS/oai:repositories.lib.utexas.edu:2152/12112 |
| Date | 07 July 2011 |
| Creators | Elam, Dennis Lee |
| Source Sets | University of Texas |
| Language | English |
| Detected Language | English |
| Type | text |
| Format | electronic |
| Rights | Copyright is held by the author. Presentation of this material on the Libraries' web site by University Libraries, The University of Texas at Austin was made possible under a limited license grant from the author who has retained all copyrights in the works. |
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