A framework for understanding the factors that influence spectators' recall and recognition of embedded sponsorship stimuli

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Thesis (M.A.)--Brock University, 2004. / Includes bibliographical references (leaves 167-177). Also available online (PDF file) by a subscription to the set or by purchasing the individual file.

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Identifer	oai:union.ndltd.org:OCLC/oai:xtcat.oclc.org:OCLCNo/61113236
Date	January 1900
Creators	Potwarka, Luke Richard.
Source Sets	OCLC
Language	English
Detected Language	English