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A MCDM Method for Selecting an e-Store

Since the internet opened for commercial use, more and more e-Stores are built on the World Wide Web .It is important to know which factors are the main concerns for the selection of an e-Store become the key points that our research institute will discuss next.
This paper first identifies a set of evaluating criteria concerning e-Store based on the extensive literature review, and the evaluating criteria for the option on e-Store is made after consideration of the environment and characteristics of e-Store. Then, an iterative process of personal questionnaires with the e-Store consumers was conducted to modify the evaluating criteria in order to ensure its integrity, and decide the importance of each of evaluating criteria. Secondly, we¡¦ll choose an appropriate e-Store by studying a case with ELECTRE I as an evaluation method. The result of this research not only can contribute to the understanding of e-Store evaluation, but also provide a practical guideline for the enterprise that will introduced e-Store in the near future.

Identiferoai:union.ndltd.org:NSYSU/oai:NSYSU:etd-0516106-071753
Date16 May 2006
CreatorsHsu, Keng-We
ContributorsTzyh-Lih Hisa, Jen-Her Wu, Chin-Fu Ho
PublisherNSYSU
Source SetsNSYSU Electronic Thesis and Dissertation Archive
LanguageCholon
Detected LanguageEnglish
Typetext
Formatapplication/pdf
Sourcehttp://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0516106-071753
Rightsoff_campus_withheld, Copyright information available at source archive

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