The subject of this thesis is to build a business plan to establish a wellness centre. The wellness centre will be located in Slavkov u Brna and the main services that will be offered include massages, thermal baths, sauna and body treatments. Part of the business plan is to analyse the surroundings, the staffing and marketing and financial plan. A business plan serves as the basis for a decision on the project implementation.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:318362 |
| Date | January 2017 |
| Creators | Durajová, Sandra |
| Contributors | Hálová, Helena, Bayerová, Vladimíra |
| Publisher | Vysoké učení technické v Brně. Fakulta podnikatelská |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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