The subject of this diploma thesis is the compilation of the business plan for the extension of the services of the Toy Shop * Stationery. This work consists of three main parts. The theoretical part contains definitions of terms forming the structure of the business plan and the definition of necessary analyzes. In the analytical part is analyzed the current state of the company. In the last proposed section is created a concrete business plan, which is aimed at the development of the company.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:377578 |
| Date | January 2018 |
| Creators | Zemanová, Lucie |
| Contributors | Pernica, Martin, Hanušová, Helena |
| Publisher | Vysoké učení technické v Brně. Fakulta podnikatelská |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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