This thesis deals with marketing, which is applied in SKY TOURS Ltd.. The aim is to analyze existing marketing efforts of the company and to suggest new solutions, which increase profit and encourage public awereness of this whole company.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:224016 |
| Date | January 2013 |
| Creators | Ševčíková, Lenka |
| Contributors | Zámečník, Jan, Novák, Petr |
| Publisher | Vysoké učení technické v Brně. Fakulta podnikatelská |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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