The diploma thesis focuses on the analysis and evaluation of proposals to increase customer satisfaction in Paolo Caff. The first part is devoted to the theoretical background of the topic. The next part is an analysis of the current situation of the internal and external environment of the company, as well as an analysis of customer satisfaction following an evaluation of questionnaire-based
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:241442 |
| Date | January 2016 |
| Creators | Škarabelová, Alena |
| Contributors | Drexler, Denis, Schüller, David |
| Publisher | Vysoké učení technické v Brně. Fakulta podnikatelská |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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