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Motivační program vedoucích prodejen v Telefonice O2 zaměřený na lokální promoakce / Motivation for brand store managers of Telefónica O2 Czech Republic, a.s. for local promotions.

My work is about motivation of brand store managers for local sales promotions. In the theoretical part I write about motivation, stimulation, motivation program for employees. In the empiric part I write about all the data I get form quistionnaires and personal interviews with the brand store managers. At the end I write my recommodation for Telefónica O2 Czech Republic, a.s. how to motivate brand store managers for local sales promotions better.

Identiferoai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:11669
Date January 2009
CreatorsLadmanová, Michaela
ContributorsPauknerová, Daniela, Sabová, Ivana
PublisherVysoká škola ekonomická v Praze
Source SetsCzech ETDs
LanguageCzech
Detected LanguageEnglish
Typeinfo:eu-repo/semantics/masterThesis
Rightsinfo:eu-repo/semantics/restrictedAccess

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