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Obchodní zástupce - současnost a perspektiva / Business developer - current status and perspective

The thesis deals with the evaluation of the impact of the performance of three groups of business representatives in Coca-Cola HBC Czech Republic, Ltd. on corporate revenues, sales volumes. Compares the cost of three groups of dealers. Based on the outputs multi criteria analysis of the impact of the performance of groups of business representatives on criteria of internal solution is proposed the use of sales representatives in the future in order to increase the company's bottom.

Identiferoai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:252078
Date January 2016
CreatorsNĚMCOVÁ KOVÁČOVÁ, Zdeňka
Source SetsCzech ETDs
LanguageCzech
Detected LanguageEnglish
Typeinfo:eu-repo/semantics/masterThesis
Rightsinfo:eu-repo/semantics/restrictedAccess

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