This thesis deals with establishment of a real business plan for services. Specially for services of wedding salon. Business plan contains all the important criteria for the establishment this kind of business. Business plan is based on results detected by market analysis and competition. The thesis also includes marketing and trade plan, specification of services and potential customers. An important part is financial plan providing information about possible development.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:225338 |
| Date | January 2015 |
| Creators | Čapková, Martina |
| Contributors | Navrátilová, Petra, Bayerová, Vladimíra |
| Publisher | Vysoké učení technické v Brně. Fakulta podnikatelská |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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