Return to search

Theorizing about resource integration through service-dominant logic

Resource integration, as it relates to value creation, has recently been a key aspect of the discussions about service-dominant (S-D) logic. However, the majority of research pays relatively little explicit attention to the process of theorizing and the epistomological and ontological assumptions upon which the theorizing process is based. This article addresses these issues. The processes that relate to theorizing and developing strong theory are discussed. We then examine how to conceptualize ‘resources’ and ‘resource integration’ following differing ontological and epistemological assumptions that guide the theorizing process. Research recommendations to help navigate through the finer details underlying the theorizing process and to advance a general theory of resource integration are developed.

Identiferoai:union.ndltd.org:DRESDEN/oai:qucosa.de:bsz:15-qucosa-218396
Date03 February 2017
CreatorsPeters, Linda D., Löbler, Helge, Breidbach, Christoph F., Brodie, Roderick J., Hollebeek, Linda D., Smith, Sandra D., Sörhammar, David, Varey, Richard J.
ContributorsUniversity of Nottingham,, Universität Leipzig, Wirtschaftswissenschaftliche Fakultät, University of Auckland,, University of California,, University of Waikato,, University of Uppsala,, Sage,
PublisherUniversitätsbibliothek Leipzig
Source SetsHochschulschriftenserver (HSSS) der SLUB Dresden
LanguageEnglish
Detected LanguageEnglish
Typedoc-type:article
Formatapplication/pdf
SourceMarketing Theory, 2014 September; Vol. 14, No. 3, pp. 249-268

Page generated in 0.0021 seconds