Corporate branding on the Web : a content analysis of stakeholder communication by U.S. and Japanese global companies /

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Thesis (M.S.)--Ohio University, August, 2005. / Includes bibliographical references (leaves 64-69)

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1. http://www.ohiolink.edu/etd/view.cgi?ohiou----------

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Identifer	oai:union.ndltd.org:OCLC/oai:xtcat.oclc.org:OCLCNo/62190412
Date	January 2005
Creators	Varma, Tulika M.
Source Sets	OCLC
Language	English
Detected Language	English