Theoretical aspects of marketing management, marketing situational analysis municipal Brewery in Sobeslav, execution of marketing research and design of marketing communication strategy.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:193757 |
| Date | January 2013 |
| Creators | Zíka, Michal |
| Contributors | Hesková, Marie, Harantová, Monika |
| Publisher | Vysoká škola ekonomická v Praze |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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