Since 1980s, Mainland China had attracted enormous investment from the worldwide. Through three decades developments, the economy of China has dramatic change. However, under the strong attempt of government interference, the conditions of the business environment are worsen and unfavorable for certain industries.
The resource based theory view argues that the firm with core resource and competence can have substantial competitive ability and enduring advantages to succeed in the market. From this perspective, we would like to know how the case company is accumulating and cultivating the core resource and competence for it to succeed in the market. Based on our finding of the core resource, this research uses the five force framework for industrial analysis and attempt to have suggestions for future development. This research conducted a case analysis of a Taiwanese SME in Lead-acid battery industry with interviewing with the president and managers of the company.
The finding show that the SME has built up the core competence with its competitive strategy management. However, in coping with changing environment and business conditions, this research has suggested the SME Company need to upgrade its product level and customer types. It also suggests building up alliance within the same and different industries in order to form its core competence for the future.
Identifer | oai:union.ndltd.org:NSYSU/oai:NSYSU:etd-0808109-121753 |
Date | 08 August 2009 |
Creators | Shih, Yu-li |
Contributors | Jen-Jsung, Huang, Cher-Min, Fong, Jr-Hung, Tseng |
Publisher | NSYSU |
Source Sets | NSYSU Electronic Thesis and Dissertation Archive |
Language | Cholon |
Detected Language | English |
Type | text |
Format | application/pdf |
Source | http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0808109-121753 |
Rights | not_available, Copyright information available at source archive |
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