This diploma thesis is focused on the information strategy of the small family business The Faltys´ bookstore. There are discussed internal and external conditions that have a relevant influence on a proposal of the information strategy and elaborated proposal of the information strategy that will serve as an important base for management decisions and plans.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:222004 |
| Date | January 2009 |
| Creators | Morávek, Patrik |
| Contributors | Hurtová, Jitka, Kříž, Jiří |
| Publisher | Vysoké učení technické v Brně. Fakulta podnikatelská |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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