Individualisation has become an ambiguous feature of late modern societies. It carries a sense of liberation, yet individuals are compelled to cope with a fragmented and pluralised social order largely by themselves. While the advance of individual freedoms is taken-for-granted, the seemingly unnoticed structural imposition to individually negotiate the boundaries between systemic and normative processes is portrayed as individual freedom and social integration. This thesis explores the ambiguities underpinning individualisation as they emerge from contemporary transformations of capitalism and work. As a result of a hyper-differentiated late modern social order the interface between functional and normative processes shifts from an institutional and organisational level to an individual one. Individualisation can no longer sufficiently be described as 'institutionalised individualism', either in respect to the realisation of a rather consistent normative infrastructure, or as mere individual responses to systemic dependencies. I argue that under the contemporary conditions of marketisation individuals increasingly become the focal point for the negotiation of systemic and normative processes. Substantiated by the theoretical argument of 'corporatisation' and the analysis of interviews with managers from international corporations, I contend that various workorganisational developments transform the subtle pressures to individually negotiate the demarcations between systems and lifeworld into an organising principle. I describe the emerging ambiguities with which individuals struggle, in particular at the workplace, as 'organised individualisation'. Individuals become 'active hubs' not only for the coordination but also for the reproduction of their own systemic dependencies which are organisationally pre-defined. While the responsibility to pseudo-negotiate systemic processes is put on individuals, the lack of opportunities to publicly debate and contest society's normative underpinnings generates deficiencies in social integration.
| Identifer | oai:union.ndltd.org:ADTP/215570 |
| Date | January 2007 |
| Creators | Ebert, Norbert Felix, Social Sciences & International Studies, Faculty of Arts & Social Sciences, UNSW |
| Source Sets | Australiasian Digital Theses Program |
| Language | English |
| Detected Language | English |
| Rights | http://unsworks.unsw.edu.au/copyright, http://unsworks.unsw.edu.au/copyright |
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