Thesis is submitted in partial fulfilment for the degree of Master of Architecture (Professional) to the Faculty of Engineering and the Built Environment, School of Architecture and Planning, at the University of the Witwatersrand, Johannesburg, 2017 / This research report is to investigate the physical realm
of online content creation as well as the effects content
creation and social media has in a South African context. The
objective of this research report is to identify the areas in
which Architecture can better support the new generation of
online content developers. With the fast paced development
of the Internet and digital technology, Architecture needs to
form new ideologies, typologies and tectonics in order to stay
relevant. A space that’s is the pivoting point between two
worlds: online and offline.
The result of this study is to create a new typology to fit
within the Internet industry within South Africa and to be
able to leapfrog the country and it’s specific design site in
Braamfontein, Johannesburg, into the Internet territory. A
space is needed that will be the intersection of the physical
and the online world, a space that becomes a connection
node with a presence in both worlds. The Content Creator
Hub, which is an architectural space that not only facilitates
the creation of online content but also the sharing of
skills, collaborative efforts, exposure to business practises,
business people and business opportunities, access to tools
and equipment as well as access to a conducive space. The
formation of an actual place where a new form of creative
artists exist and are able to create, learn, share, connect,
collaborate and help innovate. Furthermore, there is an
opportunity to take the philosophical ideas and approaches
of The Content Creator Hub to implement them into an urban
scheme and in a Southern African context. Architecture plays
an important role not only by generating content but also by
accelerating the action. / MT2017
| Identifer | oai:union.ndltd.org:netd.ac.za/oai:union.ndltd.org:wits/oai:wiredspace.wits.ac.za:10539/22968 |
| Date | January 2017 |
| Creators | Constantinides, Michael Graham George |
| Source Sets | South African National ETD Portal |
| Language | English |
| Detected Language | English |
| Type | Thesis |
| Format | Online resource (167 pages), application/pdf |
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