Managing corporate brand image through sports sponsorship impacts of sponsorship on building consumer perceptions of corporate ability and social responsibility /

Description

Thesis (Ph.D.)--The University of Texas at Austin, 2006. / Adviser: Patricia A. Stout. Includes bibliographical references.

Links & Downloads

1. http://libweb.cityu.edu.hk/cgi-bin/er/db/ddcdiss.pl?3266871

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Identifer	oai:union.ndltd.org:OCLC/oai:xtcat.oclc.org:OCLCNo/246513450
Date	January 1900
Creators	Kim, Kihan.
Source Sets	OCLC
Language	English
Detected Language	English
Source	online access from Digital Dissertation Consortium