The main topic of this thesis is the introduction to the issue of the companies in the early stage with a big growth potential, so called start-ups. The first years of the company´s existence are very difficult. This is showed on the example of a real company. The original business plan can be changed a lot during the first years of the company, due to big changes in the company´s internal and external environment.
The theoretical part of the thesis summaries the issues of strategic management and making business plans, defines a start-up and summaries the options of how to finance start-ups.
There is a summary of a concrete business plan of a real company in the analytical part of the thesis. By comparison of the results from the analysis made in the original business plan and the analysis made in the present were found the reasons of the differences between the results expected and the results really achieved.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:260009 |
| Date | January 2016 |
| Creators | Spurná, Petra |
| Contributors | Švec, Václav, Lukáš, Lukáš |
| Publisher | Česká zemědělská univerzita v Praze |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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