This doctoral thesis focuses on creation of strategic partnerships between small and medium enterprises. The purpose of the thesis is to study the attitude of enterprises toward strategic cooperation and to characterize the cooperation of enterprises within strategic partnerships. The research started with collection, evaluation and analyze of secondary data on strategic cooperation. It has been found, that in spite of high number of publications, there is a lack of joint methodology and unified use of the basic notions. Strategic cooperation is becoming a more and more up to date topic in the Czech Republic these days. One of the partial objectives of this thesis is to enrich the knowledge in this field by creation a complex theory. Other part of the research focuses on small and medium enterprises in the South Moravian region. This is connected with the second partial objective which is the analyze of the environment the companies are embedded in. In the framework if this, strong and relatively new, but fast developing branches of economy are distinguished. The creation of strategic partnerships within these branches can be a key issue in the short future. In order to get a more detailed view on attitudes of enterprises toward strategic partnerships and to find out the special features of these relations a primary research has been conducted. Both, qualitative and quantitative methods were applied with an aim to get a more complex overview on the topic. After the analyze of research data, the hypotheses were tested and conclusions and recommendations were formulated. The final part of the thesis emphasises its contribution to the theory, practice, as well as education.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:233743 |
| Date | January 2011 |
| Creators | Sághy Estélyi, Kristína |
| Contributors | Koráb, Vojtěch |
| Publisher | Vysoké učení technické v Brně. Fakulta podnikatelská |
| Source Sets | Czech ETDs |
| Language | Slovak |
| Detected Language | English |
| Type | info:eu-repo/semantics/doctoralThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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