The goal of this thesis is to analyze current activities of the company ARTE spol. s r.o. which operates on the market with construction, municipal and agriculture machinery with the aim to find and describe possible strengths and weaknesses and in the same time also possible market possibilities and threats. In the connection to this analysis I will try to create a strategic plan, consisting of a set of recommendations for the upcoming years of the analyzed company. This will be done considering the recent, a bit unfavourable, progress of the construction industry after the year 2009.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:113227 |
| Date | January 2011 |
| Creators | Müller, Jan |
| Contributors | Tyll, Ladislav, Krause, Josef |
| Publisher | Vysoká škola ekonomická v Praze |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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