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Marketingové systémy malých a středních stavebních firem / Marketing systems of construction SMEs

The main objective of this thesis is to create an effective database system, which also serves as a source of information. The proposed system aims to facilitate and simplify the clarity of internal company information, about customers but also their employees. Then there is also the possibility to control workforce planning for individual contracts and globally but also meeting their the deadlines. We can notforget the marketing approach of the company and its public promotion.

Identiferoai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:227072
Date January 2014
CreatorsMuškát, Petr
ContributorsVejtasa, Jan, Dohnal, Radek
PublisherVysoké učení technické v Brně. Fakulta stavební
Source SetsCzech ETDs
LanguageCzech
Detected LanguageEnglish
Typeinfo:eu-repo/semantics/masterThesis
Rightsinfo:eu-repo/semantics/restrictedAccess

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