This report aims to investigate the economical possibilities of implementing mobility services, such as electrical carpool and electrical bicyclepool, in the upcoming mobility house Brandmästaren in Rosendal, Uppsala. A model based on a travel habit survey in Uppsala has been developed in order to calculate the need of vehicles. Thereafter the financial profits are calculated depending on the need of vehicles and according to different scenarios regarding how many people that potentially will join the mobility hub. The profits are then compared to the profits from a conventional parking house, in order to decide whether the mobility system is economically viable. The results concluded the following. The most suitable mobility system for Rosendal includes 104 bicycles, 36 cargo bicycles and 94 cars. For a supplement rent of 50 SEK per user connected to the mobility center, the break-even point for the business model where bicycles are rented is when 30.56% of the residents are connected to the system. For the business model where bicycles are bought the break-even point is 18.28%. A sensitivity analysis on the number of hours the service is assumed to be used showed that the profitability would not change to a significant extent. The highest break-even point after the sensitivity analysis was 34.40%. After comparison to other mobility services in Sweden, the conclusion was that the number of connected users needed was relatively low, hence the results shows that the mobility house has the potential of being more profitable than conventional parking house.
| Identifer | oai:union.ndltd.org:UPSALLA1/oai:DiVA.org:uu-412110 |
| Date | January 2020 |
| Creators | Apelryd, Caroline, Hrnjez, Kristina, Ranglén Svärdström, David |
| Publisher | Uppsala universitet, Institutionen för samhällsbyggnad och industriell teknik, Uppsala universitet, Institutionen för samhällsbyggnad och industriell teknik, Uppsala universitet, Institutionen för samhällsbyggnad och industriell teknik |
| Source Sets | DiVA Archive at Upsalla University |
| Language | English |
| Detected Language | English |
| Type | Student thesis, info:eu-repo/semantics/bachelorThesis, text |
| Format | application/pdf |
| Rights | info:eu-repo/semantics/openAccess |
| Relation | SAMINT-STS ; 20001 |
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