A study of the consumer attitudes, innovative characteristics and purchase behaviour for a new product video cassette recorder for household uses in Hong Kong

Description

Thesis (M.B.A.)--University of Hong Kong, 1981. / Also available in print.

Links & Downloads

1. http://sunzi.lib.hku.hk/hkuto/record/B42573907

Tags

Additional Fields

Identifer	oai:union.ndltd.org:OCLC/oai:xtcat.oclc.org:OCLCNo/435975029
Date	January 1981
Creators	Lau, Wai-liu, Peggy.
Source Sets	OCLC
Language	English
Detected Language	English
Source	Click to view the E-thesis via HKUTO