This Master’s thesis deals with the analysis of current situation in the Czech travel industry and also the analysis of internet advertisement development. On the basis of findings, the work brings the specific proposal, how to effectively present the travel agency offer on the internet.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:221458 |
| Date | January 2007 |
| Creators | Gongala, Ondřej |
| Contributors | Smetana, Vladimír, Dydowicz, Petr |
| Publisher | Vysoké učení technické v Brně. Fakulta podnikatelská |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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