As the continuous waves of new technology, there has been an explosion of electronic access to government information. It has undeniably not only led to a dramatic change in the way people communicate, but also increased the ability of institutions, businesses and individuals to channel information. Among various formats of electronic access, the World Wide Web (WWW) is the most powerful way to disseminate information.
Governments are well placed to take advantage of the Internet's ability to disseminate electronic documents quickly, cheaply and efficiently. Moreover, as new communication technologies make it possible to establish a closer relationship between citizens and their governments, it is increasingly likely that the Internet's role in the political process will evolve beyond the mere dissemination of information.
The intention of this study is to compare the Technology Acceptance Model to a traditional version and a decomposed version of the Theory of Planned Behavior in terms of their contribution to the understanding of the government web sites usage. Data from a field study of 207 students are used to test these models using structural equation modeling. The results are concluded as follows:
The coefficient of determination R2BI of the Decomposed Theory of Planned Behavior is about 0.4, in other words, approximately 40% of the variation in behavioral intention is explained by linear regression of behavioral intention on attitude, subjective norm, and perceived behavioral control. In the view of behavioral intention, the explanatory power of the Decomposed Theory of Planned Behavior is equivalent to the Technology Acceptance Model, and is moderately better than the Theory of Planned Behavior.
There are several managerial implication. First, the designers of the government web sites should pay more attention to understand the information need of users, not just put effort on technical level. Second, Ease of use with readable format is the best discipline of the government web sites design. Third,. The designers may have to enrich the content of the government web sites so as to enhance intention of users.
| Identifer | oai:union.ndltd.org:NSYSU/oai:NSYSU:etd-0702101-102529 |
| Date | 02 July 2001 |
| Creators | Chiu, Kuan-Hsieh |
| Contributors | Jun-Ying Huang, Pin-Yu Chu, Bor-Wen Cheng, Ming-Rea Kao |
| Publisher | NSYSU |
| Source Sets | NSYSU Electronic Thesis and Dissertation Archive |
| Language | English |
| Detected Language | English |
| Type | text |
| Format | application/pdf |
| Source | http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0702101-102529 |
| Rights | campus_withheld, Copyright information available at source archive |
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