The rapid development of information technology has created significant impact in most organizations. Several theories have been proposed to interpret the intention to accept technology by individuals. The two most popular ones are Technology Acceptance Model (TAM), and Theory of Planned Behavior (TPB).
The purpose of this thesis is to investigate how well these two theories can analyze the intention of technology acceptance based on existing published primary studies. Thirty-seven studies that used TAM and twenty-three studies that used TPB were analyzed. Four variables associated with the user (student vs. non-student and oriental vs. western) and the technology applications (emotion vs. rational and individual vs. organizational applications) were used to differentiate the explanatory power of these models in different situations. The results show that these models have very different interpretation powers in different situations.
For the relationship between attitude and intention in these two models, we found that TAM is more powerful than TPB only for individual. In all remaining situations, TAM can better explain the variance of intention. The findings are useful for researchers in selecting proper models for research and for practitioners to explore ways to increase the likelihood of technology being accepted by the user.
| Identifer | oai:union.ndltd.org:NSYSU/oai:NSYSU:etd-0825109-161424 |
| Date | 25 August 2009 |
| Creators | Huang, Pei-Yin |
| Contributors | Hsiang-Chu Lai, Deng-Neng Chen, Deng-Neng Chen, Kai-Hin Lim, Ting-Peng Liang, Deng-Neng Chen |
| Publisher | NSYSU |
| Source Sets | NSYSU Electronic Thesis and Dissertation Archive |
| Language | Cholon |
| Detected Language | English |
| Type | text |
| Format | application/pdf |
| Source | http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0825109-161424 |
| Rights | campus_withheld, Copyright information available at source archive |
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