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"The Grind" : MTV and female body image

This research addresses the relationship between television
programming and body image. It specifically investigates what the Music
Television network's (MTV) dance show, "The Grind," communicates
about female body image. Two studies were conducted. Study one used
seven coders from a western United States high school to record female
body images using E. Collins (1991) seven female figure drawings. From
the 2,367 female body images recorded, the dominant female image
portrayed on "The Grind" emphasizes thinness. The research discovered
that female images were slightly thinner than the perceived average
female. Furthermore, the perceived White female images were slightly
thinner than the Black or Hispanic perceived body images. Compatibility
of the body image figures developed by E. Collins were also recorded.
The study revealed the scale to be somewhat compatible, but not a
perfect fit for White, Black, and Hispanic female images.
The second study showed an episode of "The Grind" to twenty
three students in a high school sociology class and had the students
respond to a pre and post-show questionnaire. The students felt more
body image conscious after watching "The Grind." Females felt less
attractive, less self assured, and less in shape after watching "The
Grind." No males desired to lose weight before or after watching the
show. Fifty eight percent of females desired to lose weight before watching the show and one female changed to not wanting to lose weight after watching "The Grind." The responses to the open-ended questions in study two related to sexual dancing, body image, attractiveness, and music. Overall students responded that the message "The Grind" sends to teenagers is that you have be "in shape" and "look good."
While this study had examined female body images, it relates to a larger issue of the messages MTV and music video programming sends and the meanings viewers create. This research provides application for use for teachers, parents, and teenagers. Further research relating to body image and the media is recommended. / Graduation date: 1997

Identiferoai:union.ndltd.org:ORGSU/oai:ir.library.oregonstate.edu:1957/34054
Date07 June 1996
CreatorsLayport, Jill E.
ContributorsWalker, Gregg
Source SetsOregon State University
Languageen_US
Detected LanguageEnglish
TypeThesis/Dissertation

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