by Leung Milton Kwan and Leung Wai-Keung. / Thesis (M.B.A.)--Chinese University of Hong Kong, 1992. / ACKNOWLEDGEMENT --- p.i / TABLE OF CONTENTS --- p.ii / Chapter / Chapter I. --- EXECUTIVE SUMMARY --- p.1 / Chapter II. --- "THE MARKET RESEARCH - METHODOLOGY, STATISTICS, AND LIMITATION" / Chapter A. --- METHODOLOGY --- p.5 / Chapter B. --- STATISTICAL ANALYSIS --- p.8 / Chapter C. --- LIMITATION --- p.11 / Chapter III. --- "MARKET RESEARCH ANALYSIS 一 RESPONSES, RESULTS, AND RECOMMENDATIONS" / Chapter A. --- QUESTIONNAIRE DIRECTED TO INDIVIDUALS --- p.14 / Chapter B. --- QUESTIONNAIRE DIRECTED TO COMPANIES --- p.50 / Chapter IV. --- HIGHLIGHTS OF THE MARKET RESEARCH ANALYSTS --- p.70 / Chapter V. --- FINANCIAL STUDY --- p.72 / Chapter VI. --- CONCLUSION --- p.86 / APPENDIX
Identifer | oai:union.ndltd.org:cuhk.edu.hk/oai:cuhk-dr:cuhk_318888 |
Date | January 1992 |
Contributors | Leung, Milton Kwan., Leung, Wai-Keung., Chinese University of Hong Kong Graduate School. Division of Business Administration. |
Publisher | Chinese University of Hong Kong |
Source Sets | The Chinese University of Hong Kong |
Language | English |
Detected Language | English |
Type | Text |
Format | print, ii, 86, 21 leaves : ill. ; 30 cm. |
Coverage | China, Hong Kong, China, Hong Kong |
Rights | Use of this resource is governed by the terms and conditions of the Creative Commons “Attribution-NonCommercial-NoDerivatives 4.0 International” License (http://creativecommons.org/licenses/by-nc-nd/4.0/) |
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