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A Study on E-Learning Websites of Elementary and High School Textbook Publishers

With the change of social environment, rapid progress of information technology and the change of learning value, broadband network has become the largest information communication and most influential medium in modern time. Network instruction and digital learning also rapidly involve in the field of traditional teaching and learning.
For the traditional publishers of elementary and high school textbooks, how to acquire pioneering advantages again in new wave of competition becomes the subject explored by this research. This research mainly uses methods such as questionnaire survey, in-depth interview and secondary data analysis to examine the developmental process, current situation of website, future trend of on-line learning websites operated by publishers of elementary and high school textbooks at present and the elementary and high school teachers¡¦ views and suggestions toward on-line learning websites of the publishers of textbooks.
The research finding reveals that the developmental process of on-line learning websites of textbook publishers at present is affected by the policies of government which also directly influences the publishers¡¦ directions to participate in website development & research and operation. As to the requirements of content on websites, developing multimedia materials which are more interesting and comply with teaching is the direction the publishers should work for. With regard to future developmental trend, virtual and realistic integrations are the prospective developmental directions for most of the companies. The websites not only provide teaching resources but also function as the media for publishers¡¦ multiple uses such as marketing, advertisement and service. The teachers¡¦ satisfaction of website utilization also affects the willingness of selecting the textbooks.
The above research findings can provide the direction of designing learning websites for the textbook publishers and function as the base for the policy planning of educational administration and the reference when the teachers use the websites.

Identiferoai:union.ndltd.org:NSYSU/oai:NSYSU:etd-0112106-004637
Date12 January 2006
CreatorsLin, Chao-yang
ContributorsYi-miing Tu, William S, Chao, Chin-fu Ho
PublisherNSYSU
Source SetsNSYSU Electronic Thesis and Dissertation Archive
LanguageCholon
Detected LanguageEnglish
Typetext
Formatapplication/pdf
Sourcehttp://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0112106-004637
Rightsrestricted, Copyright information available at source archive

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