ABB’s Internationalization in the Emerging Chinese Market : Entry Mode and Market Development Progress

Description

The aim of the thesis is to describe the entry mode choice and market development progress of the successful MNC ABB in the specific emerging market China. The authors also want to use theories in the master course of International Business and Entrepreneurship to explain the internationalization of one specific company ABB

Links & Downloads

1. http://urn.kb.se/resolve?urn=urn:nbn:se:mdh:diva-1009

Tags

Emerging Market

ABB

Entry Mode

MNCs

Uppsala Model

Chinese

Additional Fields

Identifer	oai:union.ndltd.org:UPSALLA1/oai:DiVA.org:mdh-1009
Date	January 2008
Creators	Phan Van, Thang, Xin, Zhang
Publisher	Mälardalens högskola, Akademin för hållbar samhälls- och teknikutveckling, Mälardalens högskola, Akademin för hållbar samhälls- och teknikutveckling
Source Sets	DiVA Archive at Upsalla University
Language	English
Detected Language	English
Type	Student thesis, info:eu-repo/semantics/masterThesis, text
Format	application/pdf
Rights	info:eu-repo/semantics/openAccess