The diploma thesis is focused on the evaluation of the financial and business performance of the company NOVA Blansko Ltd. by using the benchmarking method. The first part of this work consists of the theoretical basis of the specific issue. The second part focuses on introducing the company and performing a situation analysis. The following part is a key part of this work, it contains the actual implementation of benchmarking of the company with selected competitors. The final part of this work summarizes the main findings obtained from individual analyses and recommendations for improving the company's performance.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:417380 |
| Date | January 2020 |
| Creators | Šustrová, Pavlína |
| Contributors | Luňáček, Jiří, Bartoš, Vojtěch |
| Publisher | Vysoké učení technické v Brně. Fakulta podnikatelská |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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