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Narrative versus traditional journalism: Appeal, believability, understanding, retention

Narrative journalism has enjoyed a resurgence of popularity in mainstream daily newspapers in the United States during the last decade. This popularity has encouraged many journalistic experts to proclaim that narrative journalism is well-liked by readers and may well become the savior of daily newspapering. This study attempts to determine reader preferences in four areas : appeal, believability, comprehension, and retention.

Identiferoai:union.ndltd.org:csusb.edu/oai:scholarworks.lib.csusb.edu:etd-project-3308
Date01 January 2003
CreatorsEmig, John David
PublisherCSUSB ScholarWorks
Source SetsCalifornia State University San Bernardino
Detected LanguageEnglish
Typetext
Formatapplication/pdf
SourceTheses Digitization Project

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