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Perception of the campaign: "City of life--Hong Kong is it!".

by Chan Nga Sze, Lau Kuk Wan, May. / Thesis (M.B.A.)--Chinese University of Hong Kong, 2002. / Includes bibliographical references (leaves 118-120). / Questionnaire in Chinese. / ABSTRACT --- p.i / TABLE OF CONTENTS --- p.ii / Chapter / Chapter 1 --- INTRODUCTION --- p.1 / Chapter 2 --- LITERATURE REVIEW --- p.4 / Chapter 3 --- CITY OF LIFE: HONG KONG IS IT --- p.21 / Chapter 4 --- METHODOLOGY --- p.29 / Chapter 5 --- FINDINGS --- p.34 / Chapter 6 --- RECOMMENDATIONS --- p.72 / Chapter 7 --- CONCLUSION --- p.80 / Appendix / Chapter 1 --- DISTRIBUTION OF POPULATION BY AGE --- p.82 / Chapter 2 --- CITY OF LIFE - SCHEDULED EVENTS --- p.83 / Chapter 3 --- DISTRIBUTION OF THE LABOR FORCE BY AGE --- p.84 / Chapter 4 --- FOCUS GROUP DENOGRAPHICS --- p.84 / Chapter 4 --- A PLACE AND DATE FOR FOCUS GROUP INTERVIEWS --- p.85 / Chapter 5 --- FOCUS GROUP MODERATOR'S GUIDE --- p.85 / Chapter 6 --- SUMMARY OF FOCUS GROUP DISCUSSION --- p.91 / Chapter 7 --- A SURVEY QUESTIONNAIRE --- p.99 / Chapter 7 --- B SURVEY RESULT --- p.107

Identiferoai:union.ndltd.org:cuhk.edu.hk/oai:cuhk-dr:cuhk_323692
Date January 2002
ContributorsChan, Nga Sze., Lau, Kuk Wan., Chinese University of Hong Kong Graduate School. Division of Business Administration.
Source SetsThe Chinese University of Hong Kong
LanguageEnglish, Chinese
Detected LanguageEnglish
TypeText, bibliography
Formatprint, 120 leaves : ill. ; 30 cm.
CoverageChina, Hong Kong, China, Hong Kong, China, Hong Kong
RightsUse of this resource is governed by the terms and conditions of the Creative Commons “Attribution-NonCommercial-NoDerivatives 4.0 International” License (http://creativecommons.org/licenses/by-nc-nd/4.0/)

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