M.Comm. / The fundamental aim of this study is to investigate some of the main development strategies for promoting tourism to Thailand and to make suggestions for tourism development in South Africa. Thailand's tourism performance over the past several years is a good lesson for the successful development of tourism in South Africa. It is generally believed that a country can gain from the promotion of tourism through employment creation, income generation, and foreign exchange earnings. Since one of the major problems of developing countries is the high level of unemployment and under-employment, tourism can help generate investment in various businesses such as hotels, restaurants, souvenir shops, and tour agencies which can create a large number of jobs for these countries. Through the multiplier effect, the country can generate even higher national income. Due to the importance of the tourism industry as mentioned above, ways should be found to maintain or increase the growth rate of the industry. In order to do so, a better understanding of the tourist industry must be made available to policy-makers.
| Identifer | oai:union.ndltd.org:netd.ac.za/oai:union.ndltd.org:uj/uj:3590 |
| Date | 05 September 2012 |
| Source Sets | South African National ETD Portal |
| Detected Language | English |
| Type | Thesis |
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