The aim of the thesis is to evaluate the attractiveness of cultural tourism of Portuguese city Porto for Czech tourist. The theoretical part describes the approaches to the definition of cultural tourism, its components, offer and the latest trends. The practical part contains quantitative research conducted to determine the attitudes of Czech tourists to the city of Porto as a tourist destination for cultural tourism. The outcome is the evaluation of research and determination of the status of Porto tourism market.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:360140 |
| Date | January 2017 |
| Creators | Steinocherová, Denisa |
| Contributors | Dianová, Markéta, Tyslová, Irena |
| Publisher | Vysoká škola ekonomická v Praze |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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