Return to search

Zážitkový marketing v produktech cestovního ruchu turistického informačního centra ve Voticích / Event marketing and its part in formation of products of tourism at tourist informative centre in Votice

The main purpose of this work was proposing of tourism trade product. This aim was achieved by research supply of events, which take place in Votice region and also finding out of demand on a basic of questionary research. The evalution of the experts from the areas related to product also contributed to the creation of an appropriate product. All those observations leaded to the creation of product called healthpath.

Identiferoai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:51310
Date January 2009
CreatorsVRŇÁKOVÁ, Jana
Source SetsCzech ETDs
LanguageCzech
Detected LanguageEnglish
Typeinfo:eu-repo/semantics/masterThesis
Rightsinfo:eu-repo/semantics/restrictedAccess

Page generated in 0.0021 seconds